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About Regal
Regal welcomes you to a unique world of handcrafted jewelry, where elegance meets luxury lifestyle choices.
Their commitment is to excite every jewelry lover with variety of designs. Their products are custom made according to the likes of their consumers ideas, material & color choices. Prioritizing quality, they aim to satisfy their customers until they keep coming back to them, proving that handmade jewelry can be economical as well.
About the Project
Logo: The logo features a word mark which symbolizes the free & handcrafted essence of the brand . The star & thin lines conveys the intercity of the brand.
Color Palette: Inspired by royal themed colors, it incorporates elegant tones such as deep blue & red, beige & cream. These hues evoke a sense of tranquility. The choice of these colors ensures a luxurious experience.
Typography: The selected fonts balance modernity and approachability. The primary font is serif style which adds a touch of personal connection, while the secondary font is a clean feel.
Imagery: High-quality visuals showcase the jewelry wearing & gifting experience.
Conclusion: The brand design strategy was to create a cohesive and inviting identity for Regal handcrafted jewelery. By combining luxury and royal colors. This strategic approach seeks to resonate with consumers seeking a balance between modern jewelry and the time-honored tradition jewelry aesthetics.
